Bullet Journal

Client: Dollar General

Challenge: The challenge was to create a cover and interior for a bullet journal that was inspirational and appeals to a young adult audience.

Solution: The hand-lettered inspirational quote paired with a bold color palette resonates with a young adult audience seeking a bullet journal to record their thoughts in an organized and creative way. The use of gold foil lettering and vibrant yet simple floral illustrations enhances the design, creating a striking and visually captivating composition.